AFRIEK POP UP DEC
// Being responsible for the concepting and styling of the Pop Up Shop [Internship] //
With the Holiday season around the corner, my aim was to create a warm and colourful
feeling in the Pop Up Shop and make the gift shopping experience easier.
By working with symbols and the wax-print of the clothing I avoided the cliche Christmas decoration (see the window sticker and Christmas promotion card for an example) and created a Colorful Christmas with Afriek
Concept + Visual Merchandising: Motilayo Williams